The new PokitDok app allows consumers to search for value among health care providers as travelers might use Priceline: by naming their price. More than a million health care providers participate in the program, which responds to Web-based or mobile requests for a price quote indicating a consumer's budget, payment method and needs, as well as practitioner preference. Doctors have an incentive to join the system to connect with patients paying out of pocket or through a health savings account or flexible spending account, says PokitDok CEO Lisa Maki.
Launched by Maki after her own frustrating experience with the healthcare system, PokitDok provides a web-based community and marketplace for health and wellness. On the site, people can communicate directly with physicians, personal trainers, massage therapists and other specialists, as well as purchase health products and treatments. In July, it opened in beta and raised $1.3 million in seed funding.
News from the National Alliance, member coalitions, partners, and industry to help drive quality and value of healthcare services.
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